Being “woke” isn’t good for business anymore.
Many companies have tried to appease progressive activists to increase their profits.
But in this episode of Making the Argument, Nick Freitas shows why that strategy is about to bite them.
Anyone who has run a business knows that if a business doesn’t make money, it dies. That’s why businesses must always do everything they can to be profitable.
A lot of major corporations in recent years have made the calculation that by appeasing the “woke” mob, they can be more profitable.
They think that most Americans won’t care if they are “woke” and will keep doing business with them, but they risk losing their “woke” customers if they don’t put out political statements.
But that calculus is changing, and regular Americans are starting to wake up and demand that companies respect their conservative political views.
Many companies have not figured this out yet. But some have, and the ones that haven’t are going to be in for a world of economic hurt.
And in this episode of Making the Argument, Nick Freitas shows why the pendulum is starting to swing back in the other direction, and why the “woke” mob isn’t happy about it.